About Amy Masters | Nail Educator & Founder of The Nail Source
Meet Amy Masters
Nail Educator • Mentor • Product Curator • 33+ Years Empowering Nail Techs
Hi, I’m Amy — a nail technician, educator, and mentor who’s been in the industry for over 33 years. I’ve worn every hat: booth renter, salon owner, educator, mentor, product creator, now product distributor. I’ve seen the trends, the burnout cycles, the overwhelm, the excitement, and the heartbreak… and I made it my mission to help nail techs build careers they’re truly proud of.
Because you deserve more than long hours, lifting issues, and “hope it works” products.
You deserve clarity, confidence, and a business that supports your life — not the other way around.
Grab a ☕️
Here is my story ... the short version
I started doing nails in the early 90s, back when everything smelled strong, lifted often, and education was hard to find. Over time, I realized something BIG:
> Most nail techs don’t fail because of skill…
They fail because they were never given the right tools, structure, or support.
... So I began teaching.
Then mentoring.
Then creating systems.
Then curating products that meet strict EU-quality standards.
Then developing the Genre Technique — my signature structuring system that helps techs reduce filing, eliminate lifting, and finally feel confident behind the table.
I’ve helped thousands of nail techs simplify their services, raise their prices, fix retention problems, build clientele, and rediscover joy in their careers.
And now?
I help them simplify life, too. ❤️
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What I Believe In
✨ Education should be simple, not overwhelming
✨ Products should be safe, high-quality, and easy to use
✨ Nail techs should KNOW their worth
✨ Your business should support your family — not steal time from it
✨ Boundaries matter
✨ Confidence is everything
✨ Growth happens in small, consistent steps
🤍 I don’t teach perfection.
I teach clarity, confidence, and simple systems that work in real life.
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What You’ll Find Here at The Nail Source
✔ Education for Every Stage of Your Career
Free classes
Technique workshops
Business & profit training
Client-building systems
Year-long mentorship
✔ EU-Standard Products You Can Trust
I only carry products I personally use — safe, gentle, and consistent for long-lasting wear.
✔ Tools to Make Life Easier
Planners
Checklists
Social content ideas
Organization challenges
Growth tools for life + business
✔ A Community That Feels Like Home
You’ll never feel alone in this industry again.
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My Signature Programs
✨ Genre Nail System
Fix lifting, save time, improve structure, and create long-lasting nails.
✨ Keeping Profits in Your Pockets
Price your services correctly and finally keep more of your income.
✨ More Clients Method
Simple, repeatable marketing to attract loyal clients.
✨ Spark, Ignite & Shine Mentorship
A year-long journey of confidence, clarity, boundaries, and whole-life growth.
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Why Nail Techs Trust Me
Because I’ve stood exactly where you’re standing:
Feeling unsure
Trying every new product
Working long hours
Burning out
Rebuilding
Raising kids in between clients
Wondering what’s next
I built this business to help you feel supported, empowered, and capable of building the career (and life) you want.
🥰 A Little About My Life Outside the Salon
I’m a mom to adult children, a grandma, and a mom again to a sweet 5-year-old we adopted (yes—starting parenting all over again 💕). I love sharing relatable mom moments, real-life stories, and the funny chaos that comes with balancing it all.
If you’ve ever reheated your coffee 3 times and still forgotten it in the microwave — we’re already friends.
Let’s Grow Together
Whether you’re here to learn, shop, find clarity, or feel supported, I’m so glad you’re here.
💗 With Gratitude & Glitter,
Amy Masters